Nitya Nivedan is an Ahmedabad-based online store for Pushtimarg seva. We offer Thakorji vastra, shringar, pichwai and utsav decor, chosen by a practising Vaishnav for homes across India. From laddu gopal dress and fabric by the metre to laddu gopal shringar, Shrinathji pichwai painting prints and hand-painted jhanki cutouts, every product is picked with bhav, maryada and the seasonal rhythm of Pushtimarg seva in mind.
We pack and ship from Ahmedabad, help devotees pick the right size and shringar on WhatsApp, and stock seasonal vastra ahead of each utsav.
Nityanivedan is founded by Dhruvi Patel, a deeply devotional Vaishnav from Ahmedabad, whose life revolves around Thakurji’s seva. Inspired by her own seva practices, she envisioned a platform that could support Vaishnavs everywhere. Her sole focus is to ensure that authentic Pushti Margiya seva essentials reach every devotee, regardless of location. What began as devotion has today taken the form of Nityanivedan.
At Nityanivedan, our mission is to make authentic Pushti Margiya seva essentials easily accessible to Vaishnavs across India and around the world. We aim to support daily seva of Thakurji by offering carefully curated fabrics, accessories, and necessities rooted in tradition and purity. Every product we provide is chosen with bhav, maryada, and seva-first intent. Our purpose is to simplify seva while preserving its sanctity
Our vision is to become a trusted global seva companion for every Vaishnav devoted to Thakurji’s nitya seva. We aspire to bridge tradition with accessibility, ensuring that no Vaishnav is limited by geography when it comes to authentic seva samagri. Through quality, consistency, and devotion, we seek to uphold and serve the spirit of Pushti Marg. Nityanivedan envisions a world where seva flows seamlessly, with shraddha at its core.
